Results for: Tea Tourism

Assam’s Tourism Minister, Jayanta Malla Baruah, has taken a significant step towards boosting the state’s tourism sector by sanctioning 34 tea gardens to develop their tourism potential. This initiative aims to transform Assam’s tea gardens into vibrant tourist destinations, offering a unique blend of cultural, agricultural, and experiential tourism. The move is expected to attract a niche segment of tourists interested in agricultural and cultural experiences, further enhancing Assam’s profile as a diverse travel destination.

The Assam government has approved funding for over 30 tea gardens under the second phase of its Tea Tourism Development Scheme. This initiative aims to promote Assam’s tea culture globally, while also creating sustainable livelihoods for local communities. The state’s focus on attracting investors further strengthens its efforts to boost tourism and economic growth.

Leading up to International Tea Day on May 21st, Agoda, the digital travel platform, has observed a surge in searches for accommodations in Indian hill stations known for their tea heritage. Destinations like Ooty, Palampur, and Chikmagalur have witnessed the highest spikes in searches, surpassing even the iconic tea havens of Darjeeling and Munnar.