Florence and Tenerife are battling overtourism with innovative solutions. Florence is cracking down on short-term rentals, while Tenerife is banning tourist buses in protected areas. These initiatives highlight a growing global trend towards sustainable and regenerative tourism.
The Canary Islands, particularly Tenerife, are experiencing a surge in British tourism, with visitor numbers expected to rise by 77% in the first nine months of 2025. While this boom brings economic benefits, it also raises concerns about overtourism, impacting local resources, infrastructure, and quality of life. Despite these challenges, Tenerife’s appeal as a warm-weather destination with affordable travel options continues to draw British travelers in record numbers.
The Canary Islands, particularly Tenerife, face growing protests over mass tourism’s environmental impact. United Airlines’ decision to discontinue its direct Tenerife-New York route due to low demand is seen as a symbolic victory for those advocating for sustainable tourism practices. This move, along with calls to halt further hotel construction, could signal a shift towards a more responsible approach to tourism in the region.
United Airlines has announced the cancellation of two key international routes, Washington D.C. to Amman, Jordan and Newark, New Jersey to Tenerife, Spain. The decision to discontinue these routes reflects the airline’s strategic response to geopolitical tensions and fluctuating travel demand.
A wave of protests against Tenerife’s booming tourism industry has taken a dramatic turn with the unmasking of the protest leader, igniting a heated debate about the island’s economic reliance on tourism and the impact on its environment and local communities. The revelation has sparked a surge in support for the protests, but also a backlash from those who depend on the industry.
Carlos Tarife, deputy mayor of Santa Cruz, advises British tourists seeking affordable all-inclusive vacations to consider the Caribbean instead. Tarife advocates for higher-quality accommodations and discourages tourists who remain confined to their hotels. His remarks come amid growing concerns over mass tourism and its impact on the Canary Islands, fueling protests and a call for action from protesters.
Tenerife is facing demands from locals to regulate tourism, including new taxes and visitor limits. Mass anti-tourism protests have taken place, with residents calling for restrictions on holidaymakers and protection of natural spaces. The government is considering proposals for a daily visitor fee, while other measures to limit tourist numbers and impact are being explored.
