England’s Tourist Attractions See Growth But Remain Below Pre-Pandemic Levels

England’s tourist attractions experienced a rebound in 2023, with overall visits increasing by 11% compared to the previous year. However, these numbers are still significantly lower than pre-pandemic levels, with a 28% decrease compared to 2019. The return of international visitors and an increase in school trips fueled the growth, but the cost-of-living crisis continues to impact the industry.

GSTC Attraction Criteria: Shaping the Future of Sustainable Attractions

The Global Sustainable Tourism Council (GSTC) is actively developing the GSTC Attraction Criteria, a set of standards for sustainable tourist attractions. This project, supported by the Singapore Tourism Board (STB), aims to establish a benchmark for quality and sustainability in attractions worldwide. The criteria are currently undergoing Feasibility Assessment, and stakeholders are encouraged to participate in the review process to ensure their robustness and adaptability.

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