Tencent Leverages AI to Supercharge Digital Advertising

Tencent, a Chinese tech giant, is using AI to revolutionize the digital advertising landscape. Their AI models are improving ad targeting and driving impressive revenue growth. Tencent’s WeChat platform, a rival to TikTok, is also poised for further monetization through AI integration. The company is betting big on AI to maintain its digital dominance.

China i2i Group Hosts Successful Seminar on Chinese Inbound Tourism and Social Media Strategies

The China i2i Group’s “China Traveler Update & Social Media Seminar” at the Ritz Carlton Dubai on May 21, 2024, attracted over 120 participants from UAE travel companies. The seminar provided insights into Chinese inbound tourism and strategies for utilizing Chinese social media platforms to enhance visibility. Elaine Sun of Trip.com Group discussed key strategies for attracting Chinese tourists, while Alexander Glos of China i2i Group shared trends in travel from China to the UAE and advised on engaging with Chinese audiences through WeChat, Weibo, Douyin, and Little Red Book.

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