WM Technology, the parent company of Weedmaps, reported a 3% sequential sales increase to $45.9 million for the second quarter of 2024, despite a 5% year-over-year decline. The company’s software offerings for cannabis businesses saw a significant 19% surge, while its listing revenues, which primarily come from featured listings on the Weedmaps platform, fell 14% year-over-year. Despite this, the company maintains stable profitability and cash flow, with a focus on cost control and reinvestment in advertising and product development.