The 2024 Zhangjiajie International Tourism Innovation Week showcased China’s vibrant tourism sector, emphasizing innovation, sustainability, and cultural exchange. The event brought together global experts, entrepreneurs, and policymakers to discuss the future of tourism and forge partnerships to drive growth in the industry.
Hunan province in central China is experiencing a surge in international tourism, driven by its rich cultural heritage and stunning natural landscapes. From the iconic Wulingyuan Scenic Area in Zhangjiajie to the ancient Zhurong Peak on Mount Heng, Hunan offers a diverse range of attractions that have captivated global travelers. With record-breaking visitor numbers and a focus on promoting the province as a premier destination, Hunan’s tourism industry is poised for continued growth.
