Taylor Swift’s signature look has always been synonymous with a bold red lip and a sharp cat eye. This iconic combo, adopted during her 2011 ‘Speak Now’ tour, has become a trademark of her persona, even finding its way into her lyrics. However, eagle-eyed fans have noticed a subtle shift in Swift’s makeup routine – her ruby-red pout has been replaced with a softer, peachy-terracotta shade.
The first glimpse of this new lip color came when Swift arrived at Electric Lady Studios to attend Karen Elson’s wedding. The following week, at the 2024 MTV Video Music Awards, she again donned a similar shade, ditching her signature red for a more muted brown hue.
Known for cleverly embedding ‘Easter eggs’ – hidden messages – in her fashion choices and music, Swift’s lip color change has sparked widespread speculation online. Naturally, fans eagerly anticipating the release of ‘Reputation (Taylor’s Version)’ are hoping this new shade holds some significance.
Regardless of the speculation, one thing is clear: Swift is embracing a softer lip color for the fall season. Interestingly, this aligns perfectly with PANTONE®’s prediction for 2024’s trending color – ‘Peach Fuzz’. Given the ‘Taylor effect’, this might just be the push needed to spark a surge in demand for peachy-nude lip colors this autumn.
