You might have noticed them peeking out from under Sarah Jessica Parker’s vintage Ossie Clark dress in recent snaps of her filming for the upcoming season of *And Just Like That…* – those sensible, slightly chunky Scholl’s Pescura clogs. Parker’s character, Carrie Bradshaw, has a surprisingly long history with the shoe, almost as extensive as her love for Manolo Blahniks. Getting the perpetually high-heeled Bradshaw into Birkenstocks required a hip surgery storyline in the first season of the reboot, but she was already sporting Scholl sandals way back in 2002 during the original series. Perhaps it’s the shoe’s inherent nostalgia that’s prompted Carrie to make room for them amongst her “hello, lover” heels. Carrie, known for her sentimental attachment to clothing, might find solace in the fact that women have been wearing Scholl’s since 1907, when a Midwestern podiatrist named William Mathias Scholl founded the Scholl Manufacturing Company with the mission of creating footwear designed to promote foot health. Scholl’s masterpiece, the Pescura clog, featuring a curved footbed allowing the big toe to rest flat while the other four toes relax, arrived in 1956. It was quickly embraced by icons like Twiggy, Jean Shrimpton, and Audrey Hepburn. Throughout the 1960s, the clog became associated with a generation of politically engaged, anti-war youth preoccupied with sexual freedom and civil rights. Still evocative of the Summer of Love, Scholl’s clog offers an instant route to the boho chic aesthetic that fashion continuously revisits. The 25-year-old Chanel muse, Lily-Rose Depp, has been wearing Scholl’s orthopedically-inclined clogs ever since she first stepped out of her famous parents’ shadow. Designer brands have also taken note of its timeless appeal, with Re/Done and more recently, Philosophy di Lorenzo Serafini, among those giving this functional footwear a stylish upgrade. While this summer is set to be dominated by the “brat” (who would undoubtedly choose a Marc Jacobs Kiki boot or Balenciaga heel over something as granola-ish as a Scholl’s), the rise of Chloé’s monster wedge and Sienna Miller’s reemergence as a style icon suggest that there will be room for some boho spirit too. The Scholl’s Pescura clog, a symbol of 1960s counterculture and boho chic, is experiencing a resurgence in popularity, with celebrities like Sarah Jessica Parker, Lily-Rose Depp, and Sienna Miller embracing its timeless appeal. This comfortable, functional footwear offers a welcome alternative to the summer’s trendier, more daring heels, proving that classic styles never truly go out of fashion.
The Comeback of the Scholl’s Clog: From Carrie Bradshaw to Chloé’s Monster Wedge
