While internet trends seem to come and go at lightning speed, the ‘brat summer’ aesthetic briefly overshadowed the ‘clean girl’ trend. But thanks to TikTok creator Jools Lebron, there’s no need to retire your gua shas, fluffy headbands, or baby-pink nail polish just yet. Lebron’s viral video, where she jokingly encourages followers to be ‘very modest’ and ‘very mindful’ in their appearance, has garnered nearly four million views. The trend has even caught the attention of celebrities like Jennifer Lopez and Penn Badgley, showcasing the appeal of a demure aesthetic.
If you’re looking to embrace the ‘demure girl’ trend, here’s a guide to achieving a perfectly modest beauty routine:
Simple Makeup:
Forget the bold cut-creases – demure makeup is all about subtlety. Start with a pore-blurring primer to create a smooth canvas. Apply foundation or concealer that perfectly matches your skin tone, ensuring seamless blending. Finish with a light dusting of bronzer and a subtle swipe of blush on your cheeks. For the signature ‘demure lip combo’, Lebron recommends her favorite nude liner blended with Fenty Skin’s Plush Puddin’ Intensive Recovery Lip Mask in Kalahari Melon.Signature Scent:
Choosing a fragrance is a crucial part of personal beauty expression. While bold scents like oud have their allure, the ‘demure girl’ trend favors delicate and fresh fragrances. Consider PHLUR’s fragrance mists for layering, or opt for Gucci’s new Flora Gorgeous Orchid fragrance, which is fresh, airy, and subtly sweet.Fresh Nails:
Freshly painted, chip-free nails are a must for this trend. Opt for a modest and chic approach over experimental styles. Almond-shaped nails, favored by celebrities like Nicole Kidman, Sabrina Carpenter, and Blake Lively, offer a timeless and elegant choice.Polished Hair:
Last but not least, achieving polished hair is essential for the ‘demure girl’ look. Hydrating hair oils not only prevent damage but also soften and condition your strands, resulting in healthy and lustrous hair.The ‘demure girl’ trend encourages a shift towards a more understated and mindful approach to beauty, emphasizing elegance and subtlety over bold statements. Whether you’re embracing the trend fully or simply incorporating elements into your routine, it’s a refreshing reminder to prioritize a healthy and confident approach to self-expression.
