When you think of the word ‘supermodel,’ a select few names instantly come to mind: Cindy Crawford, Naomi Campbell, Linda Evangelista, and Christy Turlington. These four women, more than anyone, embodied the title. Their careers transcended the runway, shaping not only fashion but also the very idea of celebrity. From the 1980s onwards, they reigned supreme, consistently delivering stellar fashion moments, both on and off the catwalk. In fact, the term ‘model-off-duty style’ could be said to have originated with them. Long before it became a trend, these women effortlessly demonstrated their unique sense of fashion, influencing generations of models and fashion enthusiasts.
As their modeling careers skyrocketed in the 1980s, these four women became icons in their own right. Their distinctive styles played a crucial role in solidifying their A-list status. When not walking the runway for top labels like Versace and Armani, they were jet-setting around the world, often seen partying together in the glamorous hotspots of New York and Europe. The 1990s saw the rise of paparazzi culture, and the world became captivated by their off-duty style. While minimalism dominated the fashion scene during this era, thanks to designers like Calvin Klein and Ralph Lauren, these four models brought a distinct individuality to their looks.
Cindy Crawford epitomized edgy-chic. She rarely stepped out without her signature leather jacket, adding a touch of rebellion to her effortless elegance. Christy Turlington, on the other hand, embraced a more clean and refined aesthetic, often opting for sharp two-piece suits that exuded a sense of sophistication. Naomi Campbell leaned towards femininity, favoring slinky party dresses that highlighted her effortless grace. Linda Evangelista, meanwhile, channeled Old Hollywood glamour, often seen in classic little black dresses and an abundance of pearl jewelry.
When these four came together, it was pure magic. They essentially invented the concept of ‘model style’ as we know it today, and their influence continues to resonate with today’s crop of runway stars. Contemporary models like Bella Hadid, Kaia Gerber (Cindy’s daughter!), and Hailey Bieber frequently rock outfits that reflect a personal sense of style, demonstrating the enduring impact of these original supermodels. Their style is part of their brand, a testament to the idea that models are not merely mannequins but individuals with their own unique personalities and tastes.
The shift away from the idea that models are simply vessels for designers began in the 1990s with these four pioneers. Three decades later, Cindy, Linda, Christy, and Naomi remain as relevant as ever, their individual styles and lasting influence a constant reminder of the enduring power of fashion and the women who have shaped it.
