Get ready to be whisked away to a world of purrfect style and feline charm! Tory Burch is opening a captivating pop-up store, aptly named ‘Animal House,’ at Shibuya Parco in Tokyo from September 27th to October 29th. The experience is a celebration of captivating cat portraits by German photographer Walter Schels, whose work infuses the entire space with an undeniable charm.
Step inside the ‘Animal House’ and be greeted by a curated selection of clothing, shoes, and accessories featuring Schels’ striking feline photography. This exclusive capsule collection is available only at Shibuya Parco and the official online store, making it a must-have for any cat lover or fashion enthusiast. Designer Tory Burch herself is captivated by Schels’ work, stating, “There’s a humanity in Walter’s photos, and it feels like he’s looking at the animals in a way that makes them look back at him. He treats animals with the same respect as humans, bringing out their unique personalities and emotions.”
The pop-up’s captivating design is a collaboration with Humberto Leon, co-founder of Opening Ceremony and former co-creative director of KENZO. Inspired by similar concept stores in Los Angeles, Shanghai, and Paris, Leon explains, “There’s something about Walter’s photography that makes people stop and question. Knowing that Tory loves art, I wanted to create a feeling of stepping into an exhibition. It’s curated with a powerful selection of elements.”
The ‘Animal House’ is a feast for the senses, with Schels’ captivating cat portraits adorning the walls, creating a captivating backdrop. The floor, shelves, and tables are covered in plush, long-haired carpets, reminiscent of a cozy cat haven. Adding a touch of playful whimsy, a pink ceramic pedestal created by Aranza García of Chuch Estudio in Merida, Mexico, sits proudly in the center.
Beyond the exclusive capsule collection, the pop-up also features a selection of Tory Burch’s popular pieces, including iconic Kira Sport sandals, T Monogram collection handbags, and classic logo loafers. Get a sneak peek at the upcoming Fall/Winter 2024 collection with a preview of select pieces.
Whether you’re a cat lover, fashion enthusiast, or simply looking for a unique shopping experience, Tory Burch’s ‘Animal House’ is sure to leave a lasting impression. Be sure to visit Shibuya Parco from September 27th to October 29th to immerse yourself in a world where feline artistry and fashion intertwine.
