Tourism Ireland recently hosted an exclusive networking event in Paris, bringing together key players in the luxury travel industry. The event, which took place on [date], aimed to strengthen partnerships and explore new opportunities between French luxury travel buyers and leading tourism companies from across Ireland.
The event served as a platform for showcasing Ireland’s premium tourism offerings to the French market, highlighting the country’s unique appeal for discerning travelers. With a focus on fostering valuable business connections, the event provided a dynamic environment for both parties to engage in meaningful discussions and explore potential collaborations.
The centerpiece of the event was an interactive workshop featuring over 200 one-on-one meetings. This provided Irish tourism companies with a golden opportunity to promote their luxury products and services, including boutique hotels, castles, luxury resorts, and spas, to a targeted audience of influential travel buyers. The meetings served as a key platform for negotiating business deals for 2025 and beyond, demonstrating the event’s impact on securing future bookings for Ireland.
Beyond the workshop, attendees enjoyed insightful presentations highlighting the unique aspects of Ireland’s high-end travel experiences, including its rich culture and heritage. To further immerse attendees in Irish craftsmanship, the event culminated with a delightful whiskey tasting courtesy of Limerick Whiskey Experience and a decadent chocolate tasting provided by Hazel Mountain Chocolate.
The event was a resounding success, with both French buyers and Irish companies expressing enthusiasm for the opportunity to explore future collaborations in the luxury travel sector. David Boyce, Tourism Ireland’s Head of Business Events and Luxury, remarked, “Our networking event was an excellent opportunity to highlight our luxury tourism offering – from our boutique hotels, castles, luxury resorts and spas; to our rich culture and heritage. Events like this provide a valuable opportunity for Tourism Ireland and our partners to meet, and network with, influential luxury travel buyers, helping to secure a greater share of their business for the island of Ireland in 2025 and beyond.”
This successful event not only strengthened existing partnerships but also paved the way for future collaborations, emphasizing the growing demand for Ireland’s luxury travel experiences within the French market. As Tourism Ireland continues to promote Ireland’s premium tourism offerings, events like this play a crucial role in attracting discerning travelers and securing Ireland’s position as a leading destination for luxury travel.