The idyllic village of Bibury, nestled in the Cotswolds region of Gloucestershire, is facing a growing problem: an influx of tourists that has created severe traffic congestion. Dubbed “the most beautiful village in England” by 19th-century designer William Morris, Bibury has long been a haven for those seeking quintessential English charm. However, its recent popularity has come at a cost.
With a population of less than 600 residents, Bibury now receives thousands of visitors daily. This has led to gridlock on the village’s narrow streets, particularly around the historic bridge. The traffic situation is so dire that it can take an hour to travel just a mile through the village.
The surge in tourism has placed a strain on Bibury’s historic infrastructure. The 16th-century bridge, a key part of the village’s charm, is struggling to cope with the increased traffic. This has raised concerns about its structural integrity and safety.
Local residents are expressing frustration with the situation. Many have had to adjust their daily routines, avoiding peak tourist hours between 10 am and 4 pm. Craig Chapman, chairman of Bibury Parish Council, has stated that efforts are underway to address the problem. These include potential traffic control measures and limiting access for large vehicles like tour buses.
The traffic congestion has also created safety concerns, with emergency vehicles finding it challenging to navigate the crowded roads in a timely manner. Local campaigners are hopeful that new measures will be implemented to alleviate the traffic and restore some of the tranquility that made Bibury famous.
While Bibury’s popularity is a testament to its beauty, it is crucial to find a balance between preserving its historical charm and managing the increasing number of visitors. The village faces the challenge of accommodating tourism while ensuring its residents can continue to enjoy their peaceful lives.