TreeHouse Hotels & Resorts is redefining the meaning of wellness in hospitality with the launch of Aura by avika, an innovative virtual reality (VR) wellness product designed to provide guests with immersive relaxation and mindfulness experiences. This exciting new offering will debut at the TreeHouse Stamp Hotel in Goa, with plans to roll it out to additional TreeHouse properties in the future.
Developed in collaboration with leading mind health company avika MindHealth, Aura integrates advanced virtual reality technology with personalized wellness practices. Guests at TreeHouse properties will now be able to engage in transformative VR sessions aimed at reducing stress, enhancing mindfulness, and promoting a deeper sense of calm during their stay. This marks a significant shift in the hospitality industry, as TreeHouse is committed to providing guests with cutting-edge wellness solutions that go beyond traditional services.
Aura: A New Era in Hospitality Wellness
Aura is an innovative approach to wellness that leverages VR technology to immerse guests in calming environments designed to enhance mindfulness and relaxation. The experience includes personalized VR sessions, each tailored to meet the individual needs of guests, allowing them to escape the stresses of everyday life and engage in guided meditation and relaxation techniques. This VR product is designed not only to relax but also to elevate mindfulness, giving guests the opportunity to focus on their mental and emotional well-being. Aura offers guests a powerful tool to improve their mind health while enjoying the luxurious surroundings of TreeHouse Hotels & Resorts.
Mr. Ajay Mehtani, Partner at TreeHouse Hotels & Resorts, states, “We are delighted to partner with avika MindHealth to bring Aura, a transformative VR wellness experience, to our guests. At TreeHouse Hotels & Resorts, we are dedicated to providing exceptional hospitality experiences that go beyond comfortable accommodation. By integrating Aura, we are offering guests a unique opportunity to prioritize their well-being during their stay.”
The TreeHouse Stamp Hotel in Goa: A Serene Setting for Aura
This exciting new wellness feature will first be available at the TreeHouse Stamp Hotel in Goa, one of TreeHouse’s premier properties. Nestled in a serene environment, the hotel’s tranquil atmosphere will provide the perfect backdrop for guests to experience the benefits of the Aura VR sessions. The integration of Aura into the hotel’s wellness offerings further enhances the guest experience and aligns with TreeHouse’s vision of providing world-class hospitality services that focus on both physical and mental well-being.
A Collaborative Vision: TreeHouse Hotels & avika MindHealth
The collaboration between TreeHouse Hotels & Resorts and avika MindHealth marks a significant milestone in the evolution of wellness in hospitality. By working together, the two companies aim to shape the future of guest experiences through the fusion of technology and wellness. This partnership allows TreeHouse Hotels to offer a transformative experience that differentiates it from other hospitality brands, putting it at the forefront of wellness innovation.
Ms. Sirisha Peyyeti, CEO of avika MindHealth, commented on the partnership, saying, “We are delighted with the groundbreaking partnership with TreeHouse Hotels & Resorts. By implementing the Aura VR experiences in TreeHouse Hotels, we are extending our pioneering VR product to a new segment of customers.”
As a leader in mind health technology, avika MindHealth specializes in creating products designed to improve mental and emotional well-being through the use of cutting-edge technologies like VR. The company’s expertise in the field of mindfulness and relaxation makes it an ideal partner for TreeHouse, which has always been focused on delivering premium experiences to its guests.
Expanding Aura Across TreeHouse Properties
While Aura will make its debut at the TreeHouse Stamp Hotel in Goa, the goal is to expand the service to other TreeHouse properties across India. This expansion will allow more guests to experience the benefits of Aura’s virtual reality wellness sessions, regardless of which TreeHouse location they choose to visit.
TreeHouse Hotels & Resorts operates a diverse portfolio of properties across India, including hotels, resorts, villas, and apartments that cater to a wide range of traveler segments. The launch of Aura aligns perfectly with the company’s long-standing dedication to providing comprehensive hospitality services that cater to the needs of all types of travelers, from business guests to leisure tourists. By introducing Aura to multiple locations, TreeHouse aims to position itself as a leader in the rapidly growing wellness tourism market. This innovative wellness feature will appeal to travelers looking for unique, technology-driven wellness experiences that go beyond the standard spa and relaxation services traditionally offered by hotels.
The Future of Wellness in Hospitality
TreeHouse Hotels & Resorts and avika MindHealth are not only enhancing the guest experience but also shaping the future of wellness in the hospitality industry. With wellness tourism on the rise, more travelers are seeking destinations that prioritize mind and body health. By integrating Aura into its services, TreeHouse is tapping into this growing demand and offering a forward-thinking solution that leverages the latest in technology and wellness practices.
The integration of virtual reality into wellness programming is a clear indication of where the hospitality industry is headed. As travelers become more health-conscious and open to new technologies, hotels and resorts that can provide innovative wellness experiences will stand out in an increasingly competitive market. TreeHouse Hotels & Resorts, through its partnership with avika MindHealth, is leading the way in this new era of hospitality, offering guests a transformative wellness journey that prioritizes mental and emotional well-being in a unique and immersive way.
Conclusion
With the launch of Aura by avika, TreeHouse Hotels & Resorts is setting a new standard for wellness in the hospitality industry. The innovative virtual reality product provides guests with an immersive experience designed to reduce stress, promote mindfulness, and enhance relaxation. Starting at the TreeHouse Stamp Hotel in Goa, Aura will soon be available at other TreeHouse properties, further positioning the brand as a leader in wellness innovation. As travelers increasingly seek unique and transformative wellness experiences, TreeHouse Hotels & Resorts is poised to meet their needs through its collaboration with avika MindHealth, creating a new benchmark for mind health and relaxation in the hospitality industry.
