Urban Air Adventure Park Expands Nationwide, Securing Prime Locations Amidst Competitive Market

Urban Air Adventure Park, a leading name in indoor adventure parks and a key component of the youth enrichment platform Unleashed Brands, is experiencing phenomenal growth in 2024. The company has secured multiple leases for new locations across the nation, defying the challenges of a highly competitive real estate market.

Despite the tough landscape, Urban Air is demonstrating its ability to adapt and find creative solutions to establish parks in prime locations. Construction is already underway at several of these new sites, bringing the unique Urban Air experience to even more families.

“We’re thrilled to expand our reach and bring the Urban Air experience to more families nationwide,” stated Jeff Palla, Brand President of Urban Air Adventure Parks. “Our growth is a testament to the dedication of our franchisees, who are passionate about creating memorable experiences, and the hard work of our real estate team in securing top-tier locations.”

Urban Air remains the global leader in indoor adventure parks, offering over 20 thrilling attractions, including challenging ropes courses, the Sky Rider, Adventure Slides, Battle Beams, laser tag, dodgeball courts, electric go-karting, obstacle courses, and more. Each park also boasts a modern, fast-casual cafe for an enhanced guest experience.

Ryan Slemons, Chief Development Officer of Unleashed Brands, commented, “Our adaptability has been key to expanding into the best communities and serving more families. We’re committed to bringing the Urban Air experience to even more locations, and our ability to innovate, be flexible, and adjust our footprint allows us to succeed in today’s demanding real estate environment.”

This rapidly expanding brand is recognized for its success, recently securing the No. 135 spot on the 2024 Franchise Times Top 400 list, a prestigious ranking of the largest U.S.-based franchise systems by global systemwide sales. Urban Air continues to reign supreme as the top entertainment franchise on Entrepreneur Magazine’s Annual Franchise 500 list, a highly respected and comprehensive franchise ranking.

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