A new analysis by BSI and Waterwise paints a concerning picture of global water security, revealing a lack of progress in tackling the growing crisis. The US, alongside China and India, faces particularly high levels of water security challenges, with limited progress towards solutions. Despite rising water demand worldwide, the study highlights a significant disconnect between the reality of the challenge, public awareness, and the actions needed to address it. While 60% of respondents recognize water security as a vital global issue, only 45% believe addressing it is as important as tackling climate change. This disconnect is further emphasized by the fact that only 15% globally report seeing regular discussions about water security in the media or by politicians. This lack of awareness is alarming considering that annual water use has risen by a staggering 3,500 billion cubic meters globally since 1900, a figure projected to worsen with climate change. This translates to an additional 895 million cubic meters of water demand every second, equivalent to an Olympic-sized swimming pool every 2.79 seconds. The world is projected to add another 400 billion cubic meters of water demand per year, further exacerbating the problem. The study also reveals worrying levels of complacency among the public. Despite the looming crisis, 74% of respondents expressed confidence in their country’s freshwater supply, with even higher levels of confidence reported in countries like India, Australia, and the US. These findings highlight a critical need for greater public understanding of the water security crisis and the urgent need for action. While pockets of progress exist, the study emphasizes the need for a collective effort to address the crisis. BSI and Waterwise advocate for greater awareness, government action, and sustainable consumer choices. This includes calling on media, policymakers, and businesses to incorporate water security into climate change discussions and promoting consumer awareness through mandatory water efficiency labels. By raising awareness and encouraging sustainable practices, the study argues that individuals and organizations can play a crucial role in securing a sustainable future where fresh water supply meets the growing global demands.
US Faces Severe Water Security Challenges Despite Limited Progress on Solutions
