UTA has signed Nigerian American beauty content creator Jackie Aina for representation in all areas.
Since starting her YouTube channel in 2009, Aina has become one of the most influential voices in the beauty and lifestyle space. Her engaging content reaches a large following of over 10 million across TikTok, Instagram, and YouTube.
Aina has launched inclusive, best-selling product collaborations with top beauty brands like Anastasia Beverly Hills, e.l.f. Cosmetics, and Too Faced. She has also partnered with well-known brands such as Google, Olay, Dior Beauty, and Amazon.
Aina co-founded the self-care focused lifestyle and candle brand FORVR Mood in 2020, which garnered a wait list of over 45,000 customers before its launch. The brand recently debuted its Fine Fragrance Line at Sephora stores nationwide, selling out within hours of its release.
Aina has expanded her lifestyle content with “Lavishly Jackie,” a luxury home and lifestyle vertical across Instagram, TikTok, and YouTube. She has also ventured into the entertainment industry as the executive producer and star of “The Black Beauty Effect,” a docuseries exploring Black women creating social change through beauty, now streaming on Netflix.
Aina’s advocacy efforts have earned her recognition as the NAACP’s first-ever YouTuber of the Year at the 49th NAACP Image Awards. She has also received the AdWeek Creator Visionary Award, Glamour’s Woman of the Year, Refinery29’s Beauty Innovator of the Year, and WWD Beauty Inc Awards’ Influencer of the Year.
Aina will continue to be managed by DBA.
