Wego, the leading travel app and MENA’s largest online travel marketplace, has announced a strategic partnership with MADRID TURISMO by IFEMA Madrid. This collaboration, part of the “Only in Madrid” campaign, aims to increase awareness of Madrid’s vibrant culture and unique attractions, attracting travelers from the Gulf Cooperation Council (GCC) to experience the Spanish capital like never before.
The partnership highlights Madrid’s rich history, stunning architecture, and dynamic cultural scene. The campaign will showcase Madrid’s fusion of traditional charm and modern sophistication, establishing it as a prime travel destination for GCC residents and visitors. Its primary goal is to present the best of Madrid, strengthening the bond between the Spanish capital and the Gulf region.
“Wego is thrilled to bring the diverse and vibrant experiences of Madrid to travelers from the Gulf region,” said Mamoun Hmedan, Chief Business Officer of Wego. “Our partnership with MADRID TURISMO by IFEMA Madrid will enhance travel opportunities and showcase the best of Madrid to Gulf travelers. Madrid’s unique blend of historical richness, cultural vibrancy, and modern appeal makes it a perfect destination for our audience.”
Travelers can embark on a personalized adventure, perfectly tailored to their interests. History enthusiasts can explore iconic landmarks and UNESCO sites, while art aficionados will be captivated by the renowned Triangle of Art. Food enthusiasts can indulge in Michelin-starred restaurants (with 28 establishments boasting an impressive 36 stars!) and lively neighborhoods brimming with culinary treasures.
MADRID TURISMO by IFEMA Madrid stated, “By highlighting the destination’s unique offerings, Wego and MADRID TURISMO by IFEMA Madrid aim to inspire more travelers to experience the magic of Madrid, fostering lasting memories and enriching cross-cultural connections.”
Experience the birthplace of Flamenco Tablao and immerse yourself in Spain’s captivating spirit in Madrid. Beyond the city, discover charming towns and villas for a touch of tranquility. Whether delving into history or embracing cultural richness, Madrid offers something for every traveler’s desire.