WWF-Canada Launches ‘Mission Restoration’ to Boost Ecosystem Recovery in Canada

## WWF-Canada Launches ‘Mission Restoration’ to Revitalize Canada’s Ecosystems

In a major step towards achieving Canada’s ambitious restoration goals, WWF-Canada has launched ‘Mission Restoration’ at the UN Convention on Biological Diversity’s Conference of the Parties (COP16). This collaborative initiative aims to bring together organizations committed to restoring degraded ecosystems across Canada, contributing to the country’s pledge under the Kunming-Montreal Global Biodiversity Framework (GBF).

‘Mission Restoration’ seeks to address the urgent need to restore 30% of degraded terrestrial, inland water, and marine and coastal ecosystems by 2030. This ambitious target, outlined in the GBF, is crucial for enhancing biodiversity, improving ecosystem functions, and restoring ecological integrity.

The initiative will act as a vital platform for organizations involved in ecosystem restoration across Canada. It will facilitate collaboration, knowledge sharing, and resource mobilization, ensuring that restoration efforts are aligned and contribute effectively towards national commitments.

A Call for Unity: Bringing Restoration Practitioners Together

WWF-Canada is inviting key stakeholders, including Indigenous communities, non-profit organizations, governments at all levels, and businesses, to join ‘Mission Restoration’. This collaborative effort will focus on:

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Raising awareness:

Highlighting the critical role of restoration in combating biodiversity loss and climate change.
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Tracking progress:

Monitoring restoration efforts nationwide to understand collective impact.
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Sharing knowledge and best practices:

Promoting effective restoration techniques and lessons learned.
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Inspiring investment:

Mobilizing financial support for restoration projects from governments, businesses, and donors.
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Building momentum:

Driving action towards achieving national and international restoration goals.

The Importance of Restoration

Ecosystem restoration is crucial for reversing the degradation caused by human activities such as resource development, urbanization, pollution, and land-use changes. Natural events like wildfires, floods, droughts, invasive species, and climate change have further exacerbated the loss of nature, fragmenting habitats and disrupting the vital services ecosystems provide.

By restoring damaged ecosystems, we can:

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Reverse biodiversity loss:

Bring back species and their habitats, promoting healthy ecosystems.
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Support Indigenous rights:

Respect and uphold the rights and priorities of First Nations, Inuit, and Métis communities.
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Enhance carbon sequestration:

Increase carbon storage in ecosystems, mitigating climate change.
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Improve livelihoods:

Create sustainable economic opportunities and enhance community well-being.

A Collective Effort Towards a Greener Future

‘Mission Restoration’ is not merely a WWF-Canada initiative; it’s a call to action for all Canadians. The success of this ambitious project relies on collaboration, shared responsibility, and a collective commitment to restore our country’s natural heritage. By joining forces, we can ensure that Canada’s restoration efforts make a significant contribution to achieving global conservation goals, building a future where wildlife, nature, and people thrive.

About World Wildlife Fund Canada

WWF-Canada is dedicated to conservation efforts that restore nature, reverse wildlife loss, and combat climate change. Guided by scientific analysis and Indigenous knowledge, WWF-Canada works towards a future where people and nature coexist harmoniously.

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